On the tangible side, the deliverables are quite simple - deliver results in a way that encompasses nearly every facet to paint the picture. This inherently also sells the process. Such deliverables and their benefits include:
- - video footage of user testing - aids in proof of user actions and behaviors;
- - actual scripts that delineates the user task set for testing - discloses the scientific method and its validity;
- - compilation of the data and its analysis - introduces the thought processes (in design and the user) and frequent occurrences in user behavior;
- - emotional metrics within its context - to learn how much users trust and feel about the application in certain instances, and how motivated they are;
- - baseline expert review metrics - how do you know if you've improved if you don't know where you've been?;
- - versions of the mockups, especially before and after, as well as the program/mockup used in the testing sessions.
What I've been finding so far is that those whose approach is holistic, go farther than those who don't.